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Paid partnership with you.

We find and pay the creators your buyers will trust, and trace every signup back to them.

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Teams we've worked with

Freebuff

From 200 to 1,200 daily active users

See the full case study

7M+

views generated for clients, from YC startups to Series F companies

$100k+

saved in creator rate negotiations

3,500+

signups in two weeks for one Series F client

Y Combinator

Run by a team that's helped Meta advertisers like American Airlines deploy millions in ad spend.

Two ways to work with creators

Run one, or both together.

  • Need more ads that convert?

    Creator ads

    You write the brief, and creators do the rest. You get more ads, more variety, and ads that outperform your own.

    How creator ads work

  • Want creators to recommend you?

    Creator campaigns

    We find the best sponsorship deals, from big creators or small, and make your budget easy to spend at a low CPA.

    How creator campaigns work

Why software companies work with Beluga

  • Creators chosen on real results

    We pick creators from data on their past deals and how their videos performed, not from follower counts.

    Illustrative example with made-up creators and numbers:

    Developers choosing an AI coding tool
    • YouTube
    • 3+ past deals
    • Real audience

    Ana Ruiz

    94%

    audience fit

    Marcus Hale

    91%

    audience fit

    Priya Nair

    88%

    audience fit

  • Dozens of creators at once

    Our own software runs outreach, contracts, drafts, and payments, so a campaign doesn't stall at three creators.

    Illustrative example with made-up creators and numbers:

    Brief 2

    Draft 2

    Feedback 1

    Posted 3

  • Every video measured

    Ads are read on CPA from your ad accounts. Sponsored videos get a tracked link, so you see the signups each creator drives.

    Illustrative example with made-up creators and numbers:

    Signups by creator · 8 weeks

    Ana Ruiz: 380
    Marcus Hale: 214
    Priya Nair: 86

  • No long-term contract

    Campaigns run month to month from $15K a month. The creator ad program starts with a 60-day pilot you can end early, with no commitment after.

    Your terms

    • 12-month contract

    • Monthly retainer

    • Cancel anytime

    Campaigns from $15K a month. Ad program starts with a 60-day pilot.

Examples show illustrative creators and data.

Frequently asked questions

Don't see yours? Ask it in the form below.

Are you an agency or a platform?

An agency. We handle creator search, outreach, rates, contracts, briefs, payments, and tracking, and you can be as involved as you like. Our in-house software is how we do it, and you get a dashboard with every creator's rate, spend, and results.

Which formats do you run?

Sponsorships cover YouTube integrations and dedicated videos, Shorts, TikTok, Instagram, LinkedIn, and newsletters. Creator ads run as Meta partnership ads, TikTok Spark Ads, and YouTube and LinkedIn ads.

What do you need from us?

A short brief on who you sell to and a way to track results: tracking links for sponsorships, or ad account access for ads. You approve every creator, script, and video, and we work together in a shared Slack channel.

Should we start with ads or sponsorships?

If you already run paid social and know your conversion rate, ads scale fastest. If you want trusted reach in a niche, start with sponsorships. Not sure? Tell us your goal and we'll recommend one, or both.

How fast can we launch?

You'll see a first shortlist of creators within a week of kickoff. The first videos usually go live two to three weeks in.

Is creator marketing the same as influencer marketing?

Mostly. Influencer marketing is often bought on reach. Creator marketing is bought on results: we pick creators whose audience matches your buyers and track every signup back to the creator who drove it.

Not sure which fits?

Tell us your goal and we'll recommend ads, sponsorships, or both.

What happens next

  1. 1

    Intro call

    A short call with Fernando, our co-founder, about what you sell and who buys it.

  2. 2

    A plan

    We recommend ads, sponsorships, or both, with a budget to match.

  3. 3

    Creators go live

    You see results by creator, so spend goes to what works.